One of the most rewarding things I get to do at work is crunch data around Badger’s social and environmental impact. Sound boring? It’s not! We use that information to monitor our social and environmental impact and ensure we are walking the walk. While opening a new Excel spreadsheet and populating it with numbers may not be the stuff of Hollywood blockbusters, it allows us to tell meaningful stories that can inspire positive change around the world.
Plus, impact data really gets my blood pumping and my soul singing! I get to figure out things like how many acres of organic agriculture worldwide it took to grow all of the ingredients Badger used in 2017. And how many pounds of materials we’ve kept from becoming trash since starting our waste assessments in 2015. (The answers are 1,778 acres and 38,000 lbs!)
A Broader Connection
Back in winter when I was working on our 2017 Impact Report, I binge-watched Planet Earth II on Netflix. For those who haven’t seen it, Planet Earth is a groundbreaking, beautifully done BBC mini-series that takes viewers to far-flung reaches of the planet, giving us a front row seat to the amazing and complex ecosystems that exist there. David Attenborough narrates brilliantly, telling the stories of various creatures from their perspective, rather than our human one.
For me, watching this series allows me for just a moment to abandon my human viewpoint, and imagine myself as a pygmy three-toed sloth swimming between mangroves, or as a marine iguana hatchling running for my life from a horde of wily racer snakes (a scene not for the faint of heart!). In these imagining moments of connection to the broader natural world beyond my backyard, I understand and connect more fully why we at Badger are so committed to doing the work we do- to help restore balance, and to protect the future of people and planet, alike!
Badger’s 2017 Impact
We may be a family-owned local NH business, but Badger’s impact is global. So when you purchase a tin of Badger Balm, you’re not just supporting healthy business, you’re supporting transformational farming practices worldwide. You’re supporting the training of 6,000 sustainable beekeepers in Zambia. You’re supporting a Moroccan women’s cooperative that processes argan fruit into oil, benefiting the welfare of the women and their families, as well as preventing erosion through the cultivation of this soil-holding plant species.
Highlights from our 2017 Impact Report: In every aspect of our business at Badger, we mindfully source ingredients, packaging, food, and products through supplier partners aligned with our healing mission. We support regenerative agriculture, like Soler Romero, our supplier-partners in Spain whose organic olive oil is a key ingredient in many of our products. The cultivation of their olives restore and protect our interconnected global ecosystems through practices that capture carbon in soil and safeguard biodiversity. We cultivate partnerships with suppliers who share in our mission and vision for a healthier world. People who, like us, strive to reach beyond “do no harm,” to the realm beyond of using the power of business to revive and heal the earth.
To learn more about what you’re supporting when you choose Badger, read our 2017 Impact Report!